bebelle | Our Story
The story of bebelle lingerie began in 1996 with Naseem Apparels, the founding company behind the brand and its manufacturing heritage. Within a few years, bebelle established itself as a recognized name in Pakistan’s lingerie industry. As the business evolved and expanded, operations were transitioned to Mode Infinite Limited, which now oversees bebelle and its continued growth. Today, bebelle remains committed to building on its manufacturing legacy while evolving as one of Pakistan’s growing lingerie brands.
From the beginning, bebelle’s focus has been on creating lingerie that brings together thoughtful design, comfort and quality. With decades of experience in the lingerie industry, we strive to offer products crafted from carefully selected materials, fine trimmings and dependable workmanship, with the customer at the heart of everything we do.
